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Brand guidelines and brand portal examples

Real brand guidelines sites and brand portals, with current screenshots, a short note on what works, and credit to the studio behind each one.

788 brand centers

German Federal Government guidelines: Corporate Design

German Federal Government Public sector Guidelines

McGill University guidelines: McGill Visual Identity

McGill University Education Guidelines

General Mills press & asset kit: Our Brands

General Mills Food & drink Press & asset kit

TEDx guidelines: Design and promote event

TEDx Media & entertainment Guidelines

Epidemic Sound guidelines: Epidemic Sound

Epidemic Sound Technology Guidelines

Delft University of Technology guidelines: Huisstijl TU Delft

Delft University of Technology Education Guidelines

Indiana University Education Guidelines

Instagram Technology Guidelines

A1 Telekom Austria Telecom Brand portal

Discord Technology Press & asset kit

1Password press & asset kit: Press Kit and Media Assets

1Password Technology Press & asset kit

Aarhus Kommune guidelines: Designguide

Aarhus Kommune Public sector Guidelines

Aave Crypto & web3 Guidelines

Acumen Non-profit Guidelines

Adyen Technology Press & asset kit

Airbyte press & asset kit: Press & Media Kit

Airbyte Technology Press & asset kit

Airtasker Technology Guidelines

Allen Institute Non-profit Guidelines

AlmaLinux Technology Guidelines

Angular press & asset kit: Press Kit • Angular

Angular Technology Press & asset kit

Apple Music guidelines: Apple Music Identity Guidelines

Apple Music Technology Guidelines

Apache Software Foundation Technology Guidelines

Arbitrum Crypto & web3 Guidelines

Appwrite press & asset kit: Assets · Appwrite

Appwrite Technology Press & asset kit