Apple Music brand guidelines
Apple Music Identity Guidelines provides marketing assets, badges, and messaging rules for promoting Apple Music, Apple Music Classical, and Shazam.
Freedam's take — I spent some time looking through the Apple Music identity guidelines, and it serves as a straightforward partner manual. The structure is direct, laying out assets across Apple Music, Apple Music Classical, and Shazam. I appreciate how practical the distribution is, offering direct file downloads alongside packaged localized badges for international markets. Between clear sections on lockups, messaging rules, and legal approval steps, it feels tuned for partners who need to get the assets integrated into their own campaigns without confusion.
Details
- Type
- Guidelines
- Access
- Public
- Source
- marketing.services.apple
- Industry
- Technology, Media & entertainment
- Capabilities
- Guidelines, Downloads, Partner resources
- Tags
- partner branding, asset downloads, legal & trademark, multilingual, multibrand
- Added
- Last checked
What I noticed
- The page includes dedicated guideline sections for Apple Music, Apple Music Classical, and Shazam assets.12345
- Download links point to external hosting locations and short links for various badge, lockup, and icon packages.6789101112
- The page explicitly provides localized badge downloads in available languages.1314
- Sections are included for Apple approval processes and legal requirements.1516
Numbers refer to the screenshots above.
What I could not see
- Only a single page was captured, so deeper partner tools like the Link Builder or Partner Program flows could not be inspected.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this
