SKF brand portal
SKF Brand Hub is a practical brand portal featuring comprehensive identity guidelines, developer-ready color swatches, and detailed production templates.
Freedam's take — I spent some time exploring SKF Brand Hub, and I appreciate how deeply practical it is. Alongside the expected identity staples like logotype placement and color palettes, the portal devotes extensive space to production templates. You will find dedicated guidelines for marketing tools like Act-On alongside office essentials such as PowerPoint setups and stationery. They even offer developer-friendly asset downloads like LESS and SCSS color tokens, plus direct guidance for dual-brand presentations. It gives the whole brand system a very grounded, working feel.
Details
- Type
- Brand portal
- Access
- Public
- Source
- brandhub.skf.com
- Industry
- Industrial
- Capabilities
- Guidelines, Asset browsing, Downloads, Templates
- Tags
- presentation templates, print & stationery, design tokens, partner branding, logo usage, color system, asset downloads, frontify
- Added
- Last checked
What I noticed
- The portal runs on the Frontify platform.123
- Color tokens are provided for export in ASE, LESS, and SCSS formats.4
- The template library covers both digital marketing platforms like Act-On and office decks like PowerPoint.56
- SKF includes specific guidance and downloads for dual brand presentation templates.78
Numbers refer to the screenshots above.
What I could not see
- Content behind external links to SKF Media Hub could not be viewed.
- Internal contents of the Digital Design System and Strategy sections were not captured in this evidence bundle.
Ideas to borrow
- Provide color palette exports in developer-ready formats such as SCSS and LESS directly inside the brand guidelines.4
Reviewed on 18 September 2026. Request a correction · I built this
