Uber
Technology
Brand portal
Continental brand portal
Continental's brand portal provides a public overview of its corporate design alongside a brand story, search bar, and user login.
Freedam's take — I spent some time looking through the public entry of the Continental Brand Portal, and it feels like a very measured doorway to their identity system. The home view welcomes visitors while outlining corporate design and offering a quick guide to orient newcomers. The navigation keeps things brief with routes for brand story and contact details, paired with a visible search bar. Because full guidelines and asset libraries sit behind a login, what remains public is a clean, focused introduction rather than an exhaustive showcase.
Details
- Type
- Brand portal
- Access
- Public
- Industry
- Automotive, Industrial
- Capabilities
- Search
- Tags
- brand story, search, gated access, minimal
- Added
- Last checked
What I noticed
- The portal runs on TYPO3 CMS.123
- The main landing page features sections for corporate design and a quick guide.45
- A search input and a login link are present across the captured pages.67891011
Numbers refer to the screenshots above.
What I could not see
- Most asset browsing, downloadable kits, and detailed design guidelines were not accessible without logging in.
Ideas to borrow
- Providing a high-level quick guide on a public landing page can help visitors understand the basics before requiring an account login.
Reviewed on 18 September 2026. Request a correction · I built this
