Copenhagen Business School brand guidelines
Copenhagen Business School provides a bilingual brand site detailing visual identity rules alongside downloadable templates for documents, presentations, and video.
Freedam's take — I really appreciate how straightforward Copenhagen Business School keeps its brand site. Built on WordPress, it lays out identity foundations without clutter. You get primary and secondary color guidance, typography, layout rules, and clear sub-logo groupings for specific departments and centres. I like that they pair core standards with a dedicated templates section offering practical downloads for PowerPoint, Word, Premiere Pro, and email signatures. It is also great to see the full site mirrored cleanly in both English and Danish.
Details
- Type
- Guidelines
- Access
- Public
- Source
- design.cbs.dk
- Industry
- Education
- Capabilities
- Guidelines, Downloads, Templates
- Tags
- multilingual, presentation templates, brand architecture, logo usage, color system, typography, asset downloads, wordpress
- Added
- Last checked
What I noticed
- The guide organizes logos by main marks, social media variants, and dedicated sub-logos for specific departments and centres.12345
- A dedicated templates page provides downloadable packages for PowerPoint, Word, Outlook email signatures, and Premiere Pro.678910111213
- The documentation is presented in parallel English and Danish language versions across the site.1415
- Structuring individual department logo packages directly on the main guidelines page makes departmental asset retrieval direct and simple.
Numbers refer to the screenshots above.
What I could not see
- I could not view the contents of the Experience navigation section from the captured pages.
- I could not inspect the specific color hex values or typography font families without full body text extracts.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this
