Hexagon brand portal
Hexagon's Brand Hub offers unified corporate and sub-brand guidelines covering narrative manifestos, layout systems, light and dark modes, and AI workflows.
Hexagon Brand Hub home page with quarry hero imagery and navigational tiles linking to core brand pillars.
Brand introduction page displaying overview text, left-hand navigation, and an embedded executive video.
Communications page showing the Group narrative manifesto document viewer, download links, and AI text options.
Creative overview page presenting layout rules, hexagon shape restrictions, and light versus dark mode guidelines.
In use section showcasing real-world collateral mockups, print spreads, and links to AI guidance.
Dedicated home page for the Leica Geosystems Brand Hub with resource cards and night road banner.
Freedam's take
I like how deliberate Hexagon is about modern workflow realities. Right on the creative foundation page, they make a point of establishing clear rules for both light and dark modes across collateral, and even forbid using the literal six-sided hexagon shape as decorative clutter. Seeing an explicit section for an AI-ready manifesto version alongside structured guidance for working with AI feels like a smart adaptation. Incorporating a dedicated sub-hub for Leica Geosystems right from the top navigation keeps complex corporate architecture remarkably straightforward.
At a glance
- Sections
- Our brand · Communications · Creative · In use · Leica Geosystems
- Downloads
- 1080p video, 4K video
- Tone
- Clear, technical, and structured corporate brand documentation built to keep distributed teams aligned across print and digital media.
What I noticed
- A rule specifies that the six-sided hexagon shape is not permitted in communications, marketing collateral, or decor.1
- The communications section offers a downloadable AI-ready version of the group narrative manifesto accompanied by a warning banner prohibiting distribution.23
- The hub includes dedicated light mode and dark mode sections outlining recommended use cases for brochures and digital screen layouts.4567
- Navigation connects directly to a separate dedicated Brand Hub for Leica Geosystems.8910
Numbers refer to the screenshots above.
What I could not see
- Could not view the contents of the password-protected login sections.
- Could not verify the internal pages of the template library without direct access.
Ideas to borrow
Quick answers
Can I use the hexagon geometric shape as a design element in Hexagon collateral?
No, the site specifies that the six-sided hexagon shape is not permitted in any Hexagon communication, marketing materials, or decor.1
Reviewed on 26 September 2026. Request a correction · I built this
Similar brand centers
All brand portals →Unlike Mozilla, which routes visitors outward via cards to distinct sub-portals, Hexagon connects to Leica Geosystems via header navigation while keeping core guidelines integrated. In contrast to Raven Industries, which centers on single-page color swatches and logo zip files, Hexagon focuses on narrative manifestos, layout rules, and dedicated guidance for working with AI.