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Canada Post press and asset kit

Canada Post offers official logos, usage guidelines, and downloadable badges within its corporate media centre.

Freedam's take — I like how practical Canada Post keeps its public asset kit. Housed right inside their corporate media centre, the pages organize assets around clear operational use cases. They cleanly separate primary marks like the postmark and bilingual logo from secondary badges like Shipped by Canada Post and Delivered by Canada Post. Rather than overwhelming external partners with an exhaustive design manual, they offer direct zip downloads alongside a downloadable brand cheat sheet PDF. It feels functional, straightforward, and built for people who just need the right logo quickly.

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Details
Type
Press & asset kit
Access
Public
Source
canadapost-postescanada.ca
Industry
Public sector, Transport & logistics
Capabilities
Guidelines, Asset browsing, Downloads
Tags
logo usage, asset downloads, pdf downloads, partner branding, media library
Added
Last checked
Canada Post press & asset kit: Our logo and brand guidelines
Our logo and brand guidelines Captured 15 Sep 2026
Canada Post press & asset kit: Media centre
Media centre Captured 15 Sep 2026

What I noticed

  1. Canada Post divides its logos into primary brand elements like the postmark and bilingual logo, and secondary elements like 'Shipped by' and 'Delivered by' badges.123456
  2. Each logo category includes direct zip downloads for the corresponding graphic files.78910
  3. The media centre provides a downloadable PDF titled 'brand cheat sheet' alongside sections for photos and b-roll footage.11121314
  4. The guidelines appear tailored specifically for media and shipping partners rather than comprehensive internal design systems.

Numbers refer to the screenshots above.

What I could not see

  • Could not inspect the full content inside the downloadable zip archives or the brand cheat sheet PDF.
  • Could not view full typography, color palette, or digital component guidelines.

Ideas to borrow

  1. Offering pre-packaged co-branding assets such as 'Shipped by' or 'Delivered by' marks gives logistics partners ready-made badges while maintaining brand consistency.56910

Reviewed on 18 September 2026. Request a correction · I built this

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