Sprout Social brand guidelines
Seeds serves as Sprout Social's creative hub, presenting downloadable logo packages, core brand color swatches, and a curated gallery of interface and workplace imagery.
Sprout Social brand assets page showcasing logo lockups, foundational color swatches, and downloadable product and workplace imagery.
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When I looked through Seeds, Sprout Social's creative hub, I appreciated how straightforward the brand assets page is. The layout groups essential resources into clean sections for logos, foundational colors, and imagery. I like that you can download individual packages or grab everything at once with the top download button. Showing actual product interface captures alongside office and culture photography gives a clear picture of the company. It feels practical, direct, and easy to use without getting tangled in excessive rules.
At a glance
- Sections
- Design with care · Logo system · Color palette · Brand images
- Downloads
- ZIP
- Tone
- Clean, practical, and invitingly direct.
What I noticed
- The logo system section displays six logo lockup variations against white and dark blue backgrounds.1
- The color palette highlights four core colors labeled Jade, Midnight, Onyx, and Snowcap with their hex codes.2
- The page offers downloadable archive bundles for full brand assets, logos, and imagery.345
- A photography grid showcases workplace scenes, interior office views, and product interface captures.67
Numbers refer to the screenshots above.
What I could not see
- I could not view the contents of the individual zip archives or navigate into subpages like Visual, Writing, or Components.
Ideas to borrow
- Providing targeted archive downloads alongside an overarching full asset package allows visitors to quickly grab only what they need.
Quick answers
Where can I download Sprout Social logo assets?
A downloadable logo package is provided as a zip file in the Logo system section.4
What core colors make up the brand palette?
The foundational palette consists of Jade, Midnight, Onyx, and Snowcap, displayed with hex values.2
Reviewed on 25 September 2026. Request a correction · I built this
