Square press and asset kit
Square provides regional media pages offering direct zip downloads of official logo assets for editorial distribution.
Freedam's take — When I looked through Square's press and media pages, I was struck by how minimal the setup is. Across regional sites from the United States to Canada and Australia, the brand keeps things straightforward by providing a single, direct download link for an archive of official logos. Rather than publishing an elaborate, standalone guidelines site, they embed this utility within their main commercial navigation. It is a no-frills, editorial-focused delivery that simply hands journalists the files they need without getting bogged down in complex brand rules.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- squareup.com
- Industry
- Technology, Finance
- Capabilities
- Guidelines, Asset browsing, Search, Downloads, Partner resources
- Tags
- logo usage, asset downloads, minimal
- Added
- Last checked
What I noticed
- The US press logo page includes a heading 'Square logo' and a 'Download all' link pointing to a zip archive.12
- Regional pages across the US, Australia, Canada, and France link to the identical zip file for their logo downloads.23456
- The logo pages retain the complete commercial site navigation menus for hardware, software, and industry products.789
- Square chooses an extremely simple editorial download pattern instead of hosting an extensive standalone design portal.
Numbers refer to the screenshots above.
What I could not see
- The internal contents and file formats inside the downloadable zip archive are not visible in the captures.
- Comprehensive logo usage rules, spacing guidelines, or color specs cannot be seen on the web page.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this
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