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Delta Air Lines press and asset kit
Delta Air Lines provides essential brand standards and logo rules directly within its online newsroom hub.
Freedam's take — I added Delta Air Lines to the gallery because it shows how a major global airline handles identity rules right inside its media newsroom. Rather than sending reporters or partners to an external portal, Delta keeps core guidelines on a single article page. You can see straightforward sections covering basic mark usage, color palette values, legal protection notes, background contrast, and clear space rules. It is a no-frills presentation that delivers essential logo guardrails directly alongside regular press releases and media updates.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- news.delta.com
- Industry
- Travel & hospitality, Transport & logistics
- Capabilities
- Guidelines, Search
- Tags
- logo usage, color system, do's and don'ts, legal & trademark, search, single page
- Added
- Last checked
What I noticed
- The brand guidelines page is hosted within Delta News Hub and includes headings for logo color variations, clear space, and background contrast.12345
- A legal protection section and guidance on misuse are embedded directly into the article structure.67
- A site search function is visible across the newsroom pages.8910
Numbers refer to the screenshots above.
What I could not see
- No direct asset file downloads or comprehensive digital asset management features were visible in the captures.
Ideas to borrow
- Hosting essential logo guardrails and color palette specifications directly inside a corporate press room makes core assets easily discoverable for journalists.
Reviewed on 18 September 2026. Request a correction · I built this
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