brandcenter.gallery
Create your brand center with Freedam
Create your brand center with Freedam ↗

Western University brand guidelines

Western University's brand guidelines portal provides access to core visual identity assets, faculty logo variations, institution templates, and dedicated campaign standards.

Visit Western University's brand center ↗ Build one like this ↗
Western University guidelines: Brand Guidelines
Brand Guidelines Captured 16 Sep 2026

Homepage featuring video hero header and quick navigation cards to core brand sections.

Western University guidelines: Logos
Logos Captured 16 Sep 2026

Logos landing page organizing marks by university faculties and distinct schools.

Western University guidelines: Typography, Colours & Graphics
Typography, Colours & Graphics Captured 16 Sep 2026

Visual identity hub presenting access to typography, color palettes, and graphic elements.

Western University guidelines: Templates
Templates Captured 16 Sep 2026

Templates directory linking presentations, letterhead, and digital assets behind institutional sign-in.

Western University guidelines: All in. Campaign
All in. Campaign Captured 16 Sep 2026

All in campaign portal with campaign standards PDF download and campaign-specific templates.

Want a brand center like Western University’s?

Create your brand center with Freedam ↗

Freedam's take

I like how cleanly Western University organizes its brand portal into practical entry points. Instead of burying everything in long pages, the site relies on clear card grids that immediately route you to logos, visual identity basics, or campaign materials. I noticed they treat their major initiative, the All in campaign, as a distinct section with its own downloadable guidelines and tailored templates. It feels thoughtful that departmental entities like the Ivey Business School and Western Mustangs get clear billing too, keeping institutional scale manageable.

At a glance

Sections
All in. Campaign · Brand Story · Logos · Typography, Colours & Graphics · Videos & Photos · Templates · Brand Standards Guide
Downloads
PDF
Tone
Clear, institutional, and structured around university identity systems.

What I noticed

  1. The homepage features navigation cards pointing directly to core identity elements including Logos, Typography, Colours & Graphics, Videos & Photos, and Templates.1
  2. A dedicated section outlines the 'All in' campaign with a downloadable campaign standards PDF and specific templates.234
  3. The logo section separates assets by institutional entity, including Western Faculties, Western Mustangs, Ivey Business School, and Schulich School of Medicine & Dentistry.5678910
  4. Accessing branded office templates requires internal authentication using a valid Western ID.11

Numbers refer to the screenshots above.

What I could not see

  • Could not inspect the exact files contained within the downloadable Brand Standards PDF or the Campaign Standards PDF without downloading them.
  • Could not view individual template download files because accessing them requires internal Western ID authentication.

Ideas to borrow

  1. Carve out a dedicated, full sub-section for major marketing campaigns that carries its own standards guide and customized asset templates alongside the core brand toolkit.34

Quick answers

Where can I download Western University's brand standards guide?

A downloadable Brand Standards Guide is available directly as a PDF from the homepage.12

Who can access Western University templates?

Branded templates are designated for Western faculty and staff and require a valid Western ID to access.11

Where can I find guidelines for the All in campaign?

The All in campaign page provides dedicated campaign guidance along with a Campaign Standards PDF download.23

Reviewed on 25 September 2026. Request a correction · I built this

Similar brand centers

All brand guidelines →