brandcenter.gallery
Create your brand center with Freedam
Create your brand center with Freedam ↗

The Global Goals press and asset kit

The Global Goals resource portal offers direct access to brand assets, goal icons, campaign media packs, and legal licence details.

Visit The Global Goals' brand center ↗ Build one like this ↗
The Global Goals press & asset kit: Main page
Main page Captured 16 Sep 2026

The Global Goals resources page displaying brand assets, icon grids, and downloadable packs for each goal.

The Global Goals press & asset kit: CAMPAIGNS
CAMPAIGNS Captured 16 Sep 2026

Our Campaigns directory showcasing advocacy initiatives such as Be Hope and Makes Total Sense alongside a newsletter signup.

The Global Goals press & asset kit: Asset Licence
Asset Licence Captured 16 Sep 2026

The Asset Licence page outlining terms of use, forbidden commercial applications, and legal conditions for campaign media.

Want a brand center like The Global Goals’?

Create your brand center with Freedam ↗

Freedam's take

When I look at The Global Goals resource library, I appreciate how directly it gets right down to the deliverables. Rather than hiding identity files behind layers of sign-up forms, it presents multi-column card grids packed with direct links to zip files and PDF guides. Each of the seventeen goals receives its own focused icon section alongside target icons, making it simple to find what you need. Pairing these assets with a clear asset licence page outlining forbidden uses keeps expectations transparent while encouraging widespread participation across campaigns.

At a glance

Sections
RESOURCES · BRAND ASSETS · ICONS FOR THE GOALS · OUR CAMPAIGNS · ASSET LICENCE
Downloads
ZIP, PDF
Tone
Direct, cause-driven, and pragmatic, prioritizing straightforward asset distribution.

What I noticed

  1. The resources page arranges brand assets into a multi-column card grid with preview imagery, descriptive copy, and direct zip or PDF download buttons.12
  2. Asset packs on the resources page include individual goal icon sections broken out by Sustainable Development Goal number, showing primary icons and target icons.34
  3. The asset licence page contains fourteen numbered sections defining terms, forbidden commercial uses, illegal activity restrictions, and credit requirements.56
  4. The portal prioritizes quick asset delivery over extensive interactive guidelines by linking directly out to an external PDF for the official SDG brand guidelines.78

Numbers refer to the screenshots above.

What I could not see

  • Internal contents of the downloadable ZIP archives and the full brand guidelines PDF were not directly viewed.
  • Typography rules, explicit color specifications, and interactive logo construction standards are not presented as web pages within this capture.

Ideas to borrow

  1. Organize asset downloads into separate cards dedicated to individual goals or campaign initiatives so visitors can pull only the specific icon sets they need.43

Quick answers

Where can I download the official SDG brand guidelines?

A link to the official SDG brand guidelines PDF is provided at the top of the Resources page.78

Can I use The Global Goals assets for commercial monetization?

No, the Asset Licence explicitly lists commercial monetization under forbidden uses of the content.6

Reviewed on 26 September 2026. Request a correction · I built this

Similar brand centers

All brand centers →

The Global Goals arranges asset downloads into direct ZIP and PDF cards by goal number and campaign. In contrast, UN Sustainable Development Goals organizes logo packages based on entity permissions for UN versus non-UN organizations, while UN OCHA provides a broader brand portal with accessible color tables and presentation templates.