Province of British Columbia brand guidelines
The Province of British Columbia's visual identity portal provides public service branding policies, download packages, and BC Sans typography documentation.
Landing page for the British Columbia Visual Identity Program outlining government branding policies and navigation to subtopics.
Documentation page for the BC Sans typeface on the Government of British Columbia website.
Download Marks page detailing digital artwork rules, download categories, and file naming conventions.
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I spent time looking through British Columbia's visual identity portal, and I appreciate how practical the documentation is for public servants. The typography section details BC Sans, an open-source font tailored to support characters and syllabics for Indigenous languages across the province. When downloading marks, you see a clear diagram explaining file naming conventions like BCID_V_CMYK_pos.eps alongside matrix guidance for vector and raster formats. They even include practical tips showing how to insert artwork files into Microsoft Office documents.
At a glance
- Sections
- Design policy · Design guidelines · Download marks · BC Sans Typeface · B.C. symbols
- Downloads
- PDF, EPS, SVG, JPG, TIF, PNG
- Tone
- A structured, informative, and procedural guide for provincial public service branding.
What I noticed
- The BC Sans typeface is open-source and supports characters and syllabics for Indigenous Languages in B.C.12
- The mark download page includes a diagram dissecting file naming conventions using the example 'BCID_V_CMYK_pos.eps'.3
- Legal notices note that the BC Mark is protected by Crown Copyright and the Trade-marks Act, requiring non-government employees to fill out an application form.4
- The site provides specific instructions and an interface screenshot demonstrating how to insert artwork files into Microsoft Office documents.5
Numbers refer to the screenshots above.
What I could not see
- The full contents of the Design policy and Design guidelines subpages were not captured in this crawl session.
- External application forms for non-government mark usage were not viewed.
Ideas to borrow
- Diagramming filename structures directly beside asset downloads helps team members quickly choose the proper orientation and colour profile.3
Quick answers
Can the public use the BC Sans typeface?
Yes, BC Sans is an open-source font that supports Indigenous language characters and syllabics, with public documentation covering its usage and digital font file downloads.671
Who can download and use the official BC Mark?
The mark is protected by Crown Copyright and the Trade-marks Act; non-government employees are required to submit an application form prior to use.4
Reviewed on 26 September 2026. Request a correction · I built this
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