Oxfam America press and asset kit
Oxfam America provides a focused press kit offering vertical and horizontal logos in green, black, and white for print and digital use.
Freedam's take — I appreciate how direct Oxfam America is with this media download page. Instead of burying identity assets behind login walls or heavy zip bundles, each variation is laid out plainly on the screen. Both vertical and horizontal configurations are sorted by color, with separate download links for print vector EPS files and digital PNG formats. It feels functional and considerate of a journalist or designer who simply needs the right mark quickly.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- oxfamamerica.org
- Industry
- Non-profit
- Capabilities
- Guidelines, Search, Downloads
- Tags
- logo usage, vector assets, asset downloads, minimal
- Added
- Last checked
What I noticed
- The logos page provides dedicated sections for vertical and horizontal lockups in green, black, and white.123456
- Each logo variant has direct download links for print EPS files and screen PNG files.78910
- The main press room links visitors directly to the downloadable logos section.11
- Providing explicit file format targets for print and web prevents external partners from using incorrect assets.
Numbers refer to the screenshots above.
What I could not see
- Could not view full brand guidelines, typography systems, or color palette specs.
- Could not inspect asset preview images beyond the headings and download text.
Ideas to borrow
- Split logo downloads cleanly into separate direct links for vector print EPS and raster web PNG alongside clear color labels.
Reviewed on 18 September 2026. Request a correction · I built this
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