OMV brand portal
OMV presents its brand portal on Frontify, providing core strategy, detailed logo systems, color palettes, and quick access to external footage and asset downloads.
Freedam's take — I love seeing a major energy corporation lay out its strategic foundation so cleanly. The OMV portal, built on Frontify, opens with a straightforward bridge between business ambition and design principles under the idea of purposeful shifts. Navigating through the sections, you get clear breakdowns of their primary and secondary color palettes, alongside detailed rules for the logo system covering detached logos, lockups, and standalone symbols. There is also a dedicated link to a footage library and direct downloads, making it a very functional space for everyday brand execution.
Details
- Type
- Brand portal
- Access
- Public
- Source
- brandportal.omv.com
- Industry
- Energy & utilities
- Capabilities
- Guidelines, Asset browsing, Downloads
- Tags
- brand story, color system, logo usage, video library, asset downloads, frontify
- Added
- Last checked
What I noticed
- The portal runs on the Frontify platform.12
- The brand idea centers around 'Purposeful shifts' and informs their design principles.34
- The logo documentation details multiple formats including detached logo, lockup logo, and symbol only.567
- The navigation connects users to an external footage library and a dedicated retail portal.89
Numbers refer to the screenshots above.
What I could not see
- Protected content behind login prompts could not be viewed.
- Internal contents of the retail link and external footage library were not captured.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this
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