Octopus Energy press and asset kit
Octopus Energy provides a public media section with direct downloads for company logos and brand assets alongside their newsroom.
Freedam's take — When I looked through the Octopus Energy press room, I found an extremely straightforward way of distributing core brand assets. Rather than building a stand-alone portal, they integrate media downloads directly into their main corporate site. The logo page offers direct download links to several file versions right alongside standard site navigation. It is refreshing to see an energy brand keep basic media resources this accessible, making it easy for journalists or collaborators to grab high-resolution marks quickly without having to request permission or register for an account.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- octopus.energy
- Industry
- Energy & utilities
- Capabilities
- Guidelines, Asset browsing, Downloads
- Tags
- logo usage, asset downloads, minimal
- Added
- Last checked
What I noticed
- The newsroom section includes a dedicated area for media assets.1
- The logos page features multiple direct download links pointing to image files hosted under the site documents path.2345
- Both the newsroom and logos pages share the main website navigation and global footer links.6789
- Keeping core identity assets directly within the newsroom makes access friction-free for journalists.
Numbers refer to the screenshots above.
What I could not see
- Could not view full brand guidelines, typography rules, color specifications, or usage restrictions.
- Asset file formats beyond the visible download links were not fully documented.
Ideas to borrow
- Hosting primary logo files directly within an existing public newsroom provides quick access without needing a separate brand portal setup.
Reviewed on 18 September 2026. Request a correction · I built this
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