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noon brand guidelines

noon's brand portal provides guidelines for Arabic, English, and bilingual logos, brand architecture, and a functional digital color system.

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noon guidelines: Logos
Logos Captured 18 Sep 2026 Captured manually

noon logo guidelines showcasing Arabic, bilingual, and English lockups, clear space, minimum sizes, and photography rules.

noon guidelines: Colors
Colors Captured 18 Sep 2026 Captured manually

noon color documentation presenting core palette swatches, shade scales from 100 to 900, and interface application rules.

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Freedam's take

I really appreciate how noon tackles multilingual branding directly on their guidelines site. Instead of treating Arabic and English lockups as an afterthought, both scripts get dedicated treatment alongside bilingual variations in horizontal and vertical formats. The color section takes a disciplined, product-first approach with numerical steps from 100 to 900, detailed opacity scales, and practical interface mapping for buttons and alerts. Seeing brand architecture mapped all the way down to noon wallet and noon pay keeps everything grounded in real product ecosystems.

At a glance

Sections
noon Brand Guidelines · Pattern Library · Templates · Contacts
Downloads
PNG
Tone
Structured and practical guidance tailored for bilingual applications and digital interfaces.

What I noticed

  1. The logos documentation specifies horizontal and vertical lockups across Arabic, English, and bilingual versions.1
  2. The logo section displays downloadable PNG filenames including ArabicH.png, ArabicV.png, BilingualH.png, and BilingualV.png.2
  3. The color guidelines define numerical shade steps from 100 to 900 with HEX and RGB values alongside text opacity scales.34
  4. Brand architecture guidance details lockup relationships for noon wallet and noon pay.5
  5. The guidelines show a functional focus designed to support both marketing materials and digital product interfaces.

Numbers refer to the screenshots above.

What I could not see

  • Could not inspect the Pattern Library, Fonts, Typography, or Iconography pages.
  • Could not verify downloadable template files beyond visible navigation references.

Ideas to borrow

  1. Provide explicit functional usage tables matching specific color shades to UI elements like buttons, backgrounds, and error states.6

Quick answers

What logo file formats are available on noon's guidelines?

noon provides PNG asset downloads for Arabic, English, and bilingual horizontal and vertical lockups.2

Does noon provide digital color codes?

Yes, noon lists HEX, RGB, and RGBA values for core colors, numerical shade ranges from 100 to 900, and opacity steps.34

Reviewed on 26 September 2026. Request a correction · I built this

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