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Natus Vincere press and asset kit

Natus Vincere presents a multilingual press kit page outlining brand positioning and brandbook topics within its main club portal.

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NAVI Press Kit Captured 15 Sep 2026

English press kit overview featuring Positioning and Brandbook cards alongside site navigation.

RU Captured 15 Sep 2026

Russian version of the press kit showing brand cards and the #NAVINATION callout banner.

UA Captured 15 Sep 2026

Ukrainian press kit page highlighting the brandbook card with the yellow N logo mark.

ID Captured 15 Sep 2026

Indonesian press kit screen displaying the Panduan Brand and Positioning visual cards.

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Freedam's take

I like how Natus Vincere integrates their press kit directly into their main website. Rather than sending media to a third-party asset portal, the team lays out cards for Positioning and Brandbook right alongside partner logos and club history. The multilingual support is also neat to see, offering dedicated views in English, Russian, Ukrainian, and Indonesian. While actual file downloads are not immediately exposed on the overview screen, previewing brandbook topics like logos, palette, and typography keeps the essential guidance front and center.

At a glance

Sections
Positioning · Brandbook · History · Partners · Contacts
Tone
Direct, esports-oriented, and community-focused.

What I noticed

  1. The press kit page is organized around category cards for Positioning and Brandbook.12
  2. The Brandbook card highlights basic logos, palette, branded typefaces, and usage recommendations.23
  3. The site provides language switcher options across the press kit navigation for English, Russian, Ukrainian, and Indonesian.4567
  4. The page includes partner logos across the top header and a promotional call to action to join #NAVINATION.89

Numbers refer to the screenshots above.

What I could not see

  • Direct asset file download formats and inner guideline pages could not be viewed from the index captures.

Ideas to borrow

  1. Present press kit entry points as visual preview cards describing typography, palettes, and rules before asking users to download files.2

Quick answers

What brand guidelines are listed in the NAVI press kit?

The Brandbook card lists basic logos, color palette, branded typefaces, and recommendations for use.23

Reviewed on 26 September 2026. Request a correction · I built this

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Natus Vincere integrates its press kit into its core website via cards for positioning and brandbook topics across four languages. In contrast, Fnatic uses a single-page press kit focused on PNG logo downloads and a full brand pack archive, while BLAST routes visitors through an ecosystems section and media kit policy.