Meander Valley Council brand guidelines
Meander Valley Council's place brand guidelines provide direct asset downloads, typography rules, color specifications, voice guidance, and photo presets.
Freedam's take
I really appreciate how direct the Meander Valley place brand guidelines are. Rather than locking down resources behind complex gates, each core section gives you immediate context and a direct download. On the photography page, for instance, they provide an XMP preset right alongside the imagery guidance, which is such a thoughtful touch for creators trying to match the visual tone. The clean structure covers everything from typography and colour to voice across six focused pages.
What I noticed
- A site-wide asset bundle download link is present on every captured page.123456
- The photography page offers a direct download for an XMP photography preset file.7
- The guidelines are structured into six dedicated pages covering place brand overview, logo, colour, typography, photography, and voice.8910111213
- The overall site structure keeps guidelines concise and focused on practical asset delivery.
Numbers refer to the screenshots above.
What I could not see
- No search tool, campaign gallery, or in-browser asset browsing interface was observed in the captured pages.
Ideas to borrow
- Distributing a photography preset file directly within the photography guidelines helps collaborators quickly match the brand aesthetic.7
Reviewed on 26 September 2026. Request a correction · I built this
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