JDE Peet's press and asset kit
JDE Peet's provides a focused media kit offering corporate images and brand buttons downloadable via a direct archive package.
Freedam's take — I took a look at the JDE Peet's media kit, which keeps asset delivery straightforward and focused on essential press needs. Rather than offering an intricate digital asset management portal, the page provides clear sections for brand buttons and corporate imagery, bundling assets directly into a single zip archive for quick downloading. Alongside corporate disclaimers and media contacts, the site sits within a broader portfolio presentation covering their international brands. It feels like a functional, low-friction stop for journalists looking to grab imagery without jumping through approval hoops.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- jdepeets.com
- Industry
- Food & drink, Consumer goods
- Capabilities
- Asset browsing, Search, Downloads
- Tags
- asset downloads, brand architecture, press contacts, photography, minimal
- Added
- Last checked
What I noticed
- The media kit includes designated sections for brand buttons and corporate images under the downloads area.123
- Assets are delivered as a direct zip download link pointing to an image library package.4
- A dedicated page presents the brand portfolio organized around categories like Big Bets and Local Icons.567
- The media section contains dedicated pages for newsroom updates and media enquiry contacts.8910
Numbers refer to the screenshots above.
What I could not see
- Detailed brand identity guidelines or design rules were not observed on the captured pages.
- Individual asset file types, color specifications, and visual previews inside the zip archive could not be verified.
Ideas to borrow
- Providing a single consolidated zip archive for high-resolution brand and corporate imagery simplifies asset access for journalists who need quick packages.
Reviewed on 18 September 2026. Request a correction · I built this
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