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Hogeschool Utrecht brand guidelines

Hogeschool Utrecht hosts an online brand identity portal with modular topic cards and sidebar navigation covering core design rules, writing guidelines, and downloads.

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Huisstijl Hogeschool Utrecht Captured 15 Sep 2026

Homepage of the Hogeschool Utrecht brand portal with sidebar navigation and card links for logos, typography, and guidelines.

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Freedam's take

I like how Hogeschool Utrecht sets up a friendly, accessible entry point for their visual identity. The portal opens on a clean cyan backdrop with modular white cards guiding you into core areas like the HU-logo, typography, payoff, and writing guidelines. The left sidebar stays persistently anchored with quick search and clear high-level navigation, while separate cards branch out to employee resources and external supplier downloads. It feels thoughtful and straightforward, organizing complex university assets into bite-sized tiles that anyone on staff or working with the school can easily navigate.

At a glance

Sections
Merk · Design · Schrijfwijzer · Richtlijnen · Downloads · Contact
Tone
Organized, functional, and clear Dutch institutional design guidance.

What I noticed

  1. The left sidebar includes a search input and navigation links for Merk, Design, Schrijfwijzer, Richtlijnen, Downloads, Contact, and Inloggen.1
  2. The homepage displays a grid of white cards over a cyan background linking to topics such as HU-logo, Pay-off, and Typografie.23
  3. The portal provides a specific download link targeted at external suppliers.4

Numbers refer to the screenshots above.

What I could not see

  • Internal pages behind the topic cards and login-protected areas could not be inspected.

Ideas to borrow

  1. Pairing high-level navigation in a persistent sidebar with visual topic cards on the homepage helps visitors choose between broad categories or specific asset guides immediately.125

Quick answers

Where can external suppliers find downloads for Hogeschool Utrecht?

A dedicated download link titled 'Voor leveranciers' is provided directly on the site.4

Reviewed on 25 September 2026. Request a correction · I built this

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