Flexport press and asset kit
A streamlined brand asset page providing quick zip downloads for the Flexport logo and F-mark icon alongside core color palette specifications.
Flexport brand asset page presenting wordmark downloads, F-mark icons, and core color swatches.
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I like how direct this asset page from Flexport is. Instead of making you navigate a massive brand portal just to grab a file, it gets straight to the point. You see the primary wordmark and the standalone F-mark icon, both presented in full-color and reverse variations. Each lockup has its own quick zip download right underneath. Right below that, the core color palette lays out Midnight Blue, Seafoam, and Sky Blue with HEX, RGB, CMYK, and Pantone values plainly visible. It is compact, pragmatic, and very easy to scan.
At a glance
- Sections
- Flexport Logo · F-mark icon · Core Color Palette
- Downloads
- ZIP
- Tone
- Direct, practical, and focused strictly on distributing essential brand files and color codes.
What I noticed
- The page showcases the Flexport wordmark in Midnight Blue full-color and reverse white versions, paired with separate download links.123456
- The F-mark icon is presented separately from the wordmark in full-color and reverse lockups with individual download packages.789101112
- Core brand colors including Midnight Blue, Jet Black, Cloud White, Indigo, Seafoam, and Sky Blue list HEX, RGB, CMYK, and PMS color codes.131415
- Usage guidance prohibits pairing the F-mark icon alongside the logo and specifies that prior written approval is required.16
Numbers refer to the screenshots above.
What I could not see
- No guidance on typography, spacing, photography, or layout principles was captured on this page.
- Only a single asset kit page was captured, so broader company brand guidelines or developer asset portals were not reviewed.
Ideas to borrow
Quick answers
Where can I download official Flexport logos?
Direct zip download links are provided on the page for both the full-color and reverse versions of the Flexport wordmark and F-mark icon.3410116
Can I use the Flexport F-mark icon together with the full logo?
No, the usage guidance explicitly prohibits pairing the F-mark icon directly with the logo mark.16
Reviewed on 25 September 2026. Request a correction · I built this
Similar brand centers
All brand centers →While Flexport offers a focused single-page kit distributing individual zip archives for its wordmark, F-mark icon, and core color codes, Uber organizes its resources into a multi-section portal with faceted search filters across brands, languages, and products. Similarly, Cabify provides comprehensive documentation detailing logo construction, color combination matrices, and illustration systems.