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F.C. København brand guidelines

F.C. København presents an online brand manual detailing club logos, typography, color palettes, and applications with integrated asset downloads.

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F.C. København guidelines: F.C. København
F.C. København Captured 18 Sep 2026 Captured manually

F.C. København design guide overview showing the cover banner, numbered table of contents, logo rules, and asset download buttons.

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Freedam's take

I like how F.C. København presents its brand identity in a clean, editorial layout. The single-page structure makes it straightforward to scroll straight through the numbered chapters, starting with the lion mark and circular crest. Placing download buttons right next to the corresponding logo and typography rules is a thoughtful touch. The visual balance is great, showing the crest on white, light blue, and dark blue backgrounds alongside clear space diagrams and retail applications. It feels like a practical, beautifully crafted sports guide.

At a glance

Sections
00. Intro · 01. Logo · 02. Colors · 03. Font · 04. Crest · 05. Motion · 06. Image style · 07. Grid & layout · 08. Digital applications · 09. Print applications
Tone
A modern, organized, and functional athletic club style guide.

What I noticed

  1. The guide features a numbered table of contents organizing topics from 00. Intro through 09. Print applications.123
  2. Logo clear space requirements specify an exclusion zone equal to 50% of the logo's width or height accompanied by grid diagrams.4
  3. The site provides dedicated download buttons for files such as the club logo, symbol, fonts, and crest icons, routing assets through Filecamp.5678
  4. The lion emblem and circular crest are demonstrated across white, light blue, and dark blue background variations.9

Numbers refer to the screenshots above.

What I could not see

  • Only a single long-scrolling page was captured, leaving the full contents of later chapters like Motion and Print applications unviewed.

Ideas to borrow

  1. Place direct asset download buttons adjacent to specific identity sections so partners can retrieve the correct lockups and fonts immediately.10611

Quick answers

Where are F.C. København logo files downloaded from?

Logo and crest assets are hosted externally and accessible through Filecamp download links provided on the page.5107

Does F.C. København provide custom brand fonts?

Yes, links are provided to download FCK Sans Font, FCK Serif Font, and Assist Font.61213

Reviewed on 25 September 2026. Request a correction · I built this

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