Ericsson press and asset kit
Ericsson provides a press-oriented media kit offering trademark guidance, co-branding approval instructions, and editorial photography.
Ericsson logo media kit page showing trademark information and co-branding approval guidelines.
Media kits directory page displaying cards for corporate subjects, 5G, and branding assets.
5G media kit page featuring video overview, downloadable photography in multiple resolutions, and PDFs.
Managed Services media kit providing categorized imagery, case studies, and PDF white papers.
Ericsson Radio System media kit showcasing embedded video content, portfolio highlights, and technical documentation.
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I spent time looking through the newsroom media kits on Ericsson's site. It feels very much like a traditional corporate press hub rather than an expansive identity site. On the logo page, they outline trademark registrations alongside a strict co-branding rule that requires explicit approval before creating visuals. Instead of hosting an exhaustive visual system out in the open, they point users toward an internal Brand House Light reference for identity rules. Still, having clear editorial kits grouped by technology areas like 5G and radio systems offers press teams immediate access to product photography.
At a glance
- Sections
- Latest news · 5G · Managed Services · Ericsson Radio System · Ericsson logo · Photo library
- Downloads
- PDF, JPG, PNG
- Tone
- Corporate and journalistic, structured around press requirements, product categories, and clear trademark legalities.
What I noticed
- The Ericsson logo section states that all co-branding requires prior approval on a case-by-case basis before developing visuals.12
- The media kits directory organizes materials into distinct technology and solution kits, including 5G, Managed Services, and Ericsson Radio System.34
- The logo guidelines page displays the black mark and wordmark with a note that the logotype is a registered trademark of Telefonaktiebolaget LM Ericsson.56
- Image assets on pages like 5G and Managed Services are offered with direct download links specifying resolution tier, format, and file size.789
Numbers refer to the screenshots above.
What I could not see
- The full visual identity rules and downloadable asset bundles referenced under Brand House Light were not accessible within these captured newsroom pages.
Ideas to borrow
Quick answers
Reviewed on 25 September 2026. Request a correction · I built this
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