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Edmonton Oilers press and asset kit
The Edmonton Oilers Brand Hub offers a single-page resource providing brand assets, typography, colour guidance, and direct downloads for print and digital use.
Freedam's take — I like how direct the Edmonton Oilers brand hub is. Instead of making media teams dig through buried subpages, everything sits on a clean single page. You find direct links to the full brand book PDF alongside dedicated sections for the primary logo, alternate logo, secondary mark, wordmark, typography, and colours. What stands out to me is how thoughtfully they package their downloads, providing clear choices between digital PNGs and print-ready CMYK PDFs for light and dark backgrounds. It is a no-nonsense toolkit built for quick execution.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- nhl.com
- Industry
- Sports
- Capabilities
- Guidelines, Asset browsing, Search, Downloads
- Tags
- logo usage, color system, typography, asset downloads, pdf downloads, single page
- Added
- Last checked
What I noticed
- The Brand Hub page includes sections for Primary Logo, Alternate Logo, Secondary Mark, Wordmark, Typography, and Colours.123456
- Visitors can download the complete brand book as a PDF directly from the page.789
- Asset downloads explicitly separate digital RGB PNG files from print CMYK PDF files for light and dark backgrounds.10111213
- The hub lives within the standard NHL team website template, sharing navigation and footer links with general team pages.141516
Numbers refer to the screenshots above.
What I could not see
- The internal contents of the downloadable PDF brand book were not accessible within the capture.
- The typography section rules, licensing details, and hex color values could not be viewed directly from the provided text.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this
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