Shopify
Technology
Press & asset kit
Depop press and asset kit
Depop provides a concise media kit offering direct zip downloads for logos, app screenshots, and executive headshots alongside press contact information.
Freedam's take — When I looked through Depop's media kit, I noticed how direct and uncluttered the experience is. Rather than burying essential press assets beneath lengthy narrative guidelines, everything is reduced to simple, packaged downloads. You get clear sections for logos, app screenshots, and executive headshots, each stating exactly how many files are inside the archive. Pairing this with a dedicated press contact page keeps communication channels open. It is a straightforward, functional approach that gives journalists and partners exactly what they need without any extra friction.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- news.depop.com
- Industry
- Retail, Fashion
- Capabilities
- Guidelines, Downloads
- Tags
- logo usage, photography, asset downloads, press contacts, minimal
- Added
- Last checked
What I noticed
- The media kit organizes downloads into distinct categories for logos, app shots, and executive headshots.123
- Each downloadable archive specifies the total number of files included in the zip package.456
- The newsroom includes a dedicated press enquiries page providing direct email access to the PR team.78
- The site is built using the Gatsby static site generator.910
Numbers refer to the screenshots above.
What I could not see
- Individual asset previews and in-browser file browsing were not visible.
- Comprehensive written brand usage guidelines or design token systems were not observed on these pages.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this
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