WordPress press and asset kit
WordPress provides direct vector and raster downloads of its official logos alongside clear trademark guidance and community directories.
Freedam's take — I like how WordPress approaches their brand assets with total clarity. On their Graphics and Logos page, everything is straightforward and built for utility. You find standard, vertical, and wordmark logotypes offered directly in vector and transparent PNG formats, with source archives available for Illustrator and Sketch. One detail I find memorable is the direct heading calling out faux logos, cautioning against unofficial variations. Paired with their showcase and ecosystem directories, it feels like an honest, functional hub designed to serve a massive global community without unnecessary fuss.
- Type
- Press & asset kit
- Access
- Public
- Source
- wordpress.org
- Industry
- Technology
- Capabilities
- Guidelines, Asset browsing, Search, Downloads
- Tags
- logo usage, vector assets, asset downloads, legal & trademark, do's and don'ts
- Added
- Last checked
What I noticed
- The Graphics & Logos page provides download links for WordPress logotypes in Illustrator, Sketch, PDF vector, and PNG formats.1234
- A dedicated heading labeled 'Fight the fake logo (fauxgo)' highlights unofficial logo usage.5
- The site runs on WordPress version 7.2-alpha-63632.6
Numbers refer to the screenshots above.
What I could not see
- Could not view full brand color specifications or detailed typography scales beyond what is presented on the asset download pages.
Ideas to borrow
- Giving explicit visual guidance on common incorrect logo variations under a catchy name like 'fauxgo' helps prevent widespread misuse.5
Reviewed on 17 September 2026. Request a correction · I built this