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Swiss Federal Administration brand guidelines

The Swiss Federal Administration brand hub provides access to official identity guidelines, writing instructions, and downloadable logo sets across print and digital media.

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Swiss Federal Administration guidelines: Corporate Design der Schweizerischen Bundesverwaltung
Corporate Design der Schweizerischen Bundesverwaltung Captured 16 Sep 2026

Landing page showing the introductory statement and navigation cards for the Corporate Design of the Swiss Federal Administration.

Swiss Federal Administration guidelines: Mehr über «Downloads
Mehr über «Downloads Captured 16 Sep 2026

Downloads index organizing official logo packages, color spaces, and manual PDFs for print and digital applications.

Swiss Federal Administration guidelines: Mehr über «Guidelines
Mehr über «Guidelines Captured 16 Sep 2026

Guidelines page covering corporate design philosophy, official writing rules, and administrative terminology.

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Freedam's take

When I looked through the Swiss Federal Administration guidelines, I was struck by how matter-of-fact and pragmatic the structure is. Rather than hosting an elaborate interactive system, the portal behaves like a clean administrative hub. It lays out eight primary navigation tiles on the landing page, routing visitors quickly into specific areas like guidelines, manual PDFs, and downloadable assets. The downloads page cleanly differentiates between print vectors and screen-ready digital assets, explicitly showing file sizes and update timestamps. It feels restrained, orderly, and focused purely on making official civic assets directly accessible.

At a glance

Sections
Corporate Design Grundelemente · Downloads · CD Bund Manual · Corporate Design Anwendungen · Webauftritt der Bundesverwaltung · Fachstelle CD Bund · Rechtliches · Guidelines
Downloads
PDF, ZIP, EPS, SVG, JPG
Tone
Formal, practical, and structured for official governmental communication.

What I noticed

  1. The landing page presents a grid of eight image-backed navigation cards linking to specific design topics, including 'Corporate Design Grundelemente', 'Downloads', and 'CD Bund Manual'.12
  2. Asset downloads on the dedicated download page are split into print and digital sections, complete with file format tags, sizes, and modification dates.345
  3. The guidelines section incorporates official writing instructions alongside visual design principles and terminology.678
  4. The platform favors direct document downloads over complex in-browser interactive component documentation.

Numbers refer to the screenshots above.

What I could not see

  • Could not view individual manual contents inside the downloaded PDF files.
  • Could not inspect the content under the Webauftritt or Fachstelle CD Bund subpages.

Ideas to borrow

  1. Presenting download packages with clear technical specifications such as color spaces (CMYK, Pantone 485, RGB) alongside language variations helps prevent misuse across varied administrative units.9101112

Quick answers

Where can I download the Swiss federal logo?

Logo packages for print (EPS in CMYK, Pantone 485, RGB) and digital use (SVG, JPG, PNG) can be downloaded from the Downloads page.34

Are the brand guidelines available as a PDF manual?

Yes, PDF downloads are available on the Downloads page, including the CD Bund Manual and social media guidelines.131415

Reviewed on 25 September 2026. Request a correction · I built this

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