Rivian press and asset kit
Rivian provides a public media library hosted on Brandfolder featuring categorized vehicle imagery, partner tools, and corporate assets.
Freedam's take — When I looked at Rivian's media hub, I appreciated how directly it serves press and partners looking for vehicle visuals. Hosted on Brandfolder, the page organizes its library into clear sections covering vehicle interiors, factory floors, leadership profiles, and retail spaces. It is very much an operational asset distribution portal rather than an in-depth brand philosophy manual. The focused layout makes it simple to locate specific assets like launch footage or partner tools quickly, proving that sometimes a direct media repository is all your external collaborators really need.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- brandfolder.com
- Industry
- Automotive
- Capabilities
- Asset browsing, Search, Partner resources
- Tags
- media library, asset downloads, search, partner branding, brandfolder
- Added
- Last checked
What I noticed
- The portal organizes digital media into specific sections including R1S Interior and Exterior, EDV assets, Plant, and Leadership.1234567
- The asset hub provides dedicated resources for charging site partners.8
- The site includes asset search functionality and user login options.910
- The platform is hosted using Brandfolder.1112
Numbers refer to the screenshots above.
What I could not see
- Detailed brand design guidelines, typography rules, color palettes, and file download mechanisms were not directly visible in the captured views.
Ideas to borrow
- Segmenting media assets by product line, physical spaces, and partner tools helps press and collaborators find relevant imagery without digging through unorganized folders.
Reviewed on 18 September 2026. Request a correction · I built this
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