DKV Mobility brand portal

Freedam's take

When I looked at DKV Mobility's hub, I noticed how cleanly it acts as an umbrella landing page. Rather than forcing every sub-brand into a single shared manual, the entry screen splits visitors cleanly into either the core DKV Mobility portal or GreenFlux. Opening the GreenFlux space reveals its own navigation, including dedicated brand guide and assets areas. I appreciate this multi-hub structure because it gives acquisitions room to maintain their distinct identity while keeping corporate brand resources under one familiar digital roof.

At a glance

Sections

DKV Mobility Brand Portal · Greenflux Brand Portal · Brand guide · Assets

Tone

Clear, corporate routing designed to direct users across distinct group brand portals.

What I noticed

1. The DKV Mobility Brand Hub landing page provides cards linking to guidelines for both DKV Mobility and Greenflux.¹²³⁴
2. The GreenFlux portal features top navigation linking to Home, Brand guide, and an Assets dropdown alongside a search icon.⁵
3. Both the central Brand Hub and the GreenFlux portal are hosted on the Frontify platform.⁶⁷

Numbers refer to the screenshots above.

Ideas to borrow

1. Parent companies managing acquisitions can build a simple parent landing hub that routes users cleanly into distinct sub-brand design spaces.