Datadog press and asset kit
Datadog provides a clean, single-page press kit featuring logo lockups, usage rules, core purple color swatches, and direct zip downloads.
Freedam's take — I like how direct Datadog is with their media resources. Instead of building an elaborate, gated brand portal, they keep everything focused on a single public page. I can quickly review clear guidance on their primary vertical mark, secondary horizontal lockups, and basic dos and don'ts. They also outline their corporate purples right alongside direct zip downloads for standard logo packages and broader press materials. It is a straightforward, functional presentation that gives journalists, event organizers, and partners exactly what they need without any unnecessary layers.
Details
- Type
- Press & asset kit
- Access
- Public
- Source
- datadoghq.com
- Industry
- Technology
- Capabilities
- Guidelines, Search, Downloads, Partner resources
- Tags
- logo usage, do's and don'ts, color system, asset downloads, single page
- Added
- Last checked
What I noticed
- The resources page provides primary vertical and secondary horizontal logo guidelines alongside a list of usage rules and restrictions.12345
- Direct download links are provided for bundled logo assets and press kit archives as zip files.6789
- The page includes a dedicated section specifying Datadog Purples.10
- Keeping media assets and usage parameters together on one public page helps third parties grab correct graphics with minimal friction.
Numbers refer to the screenshots above.
What I could not see
- Could not view individual file formats inside the zip bundles without downloading them.
- Could not view specific typography or extended brand guidelines beyond the press and logo basics.
Ideas to borrow
Reviewed on 18 September 2026. Request a correction · I built this