Cardano press and asset kit
Cardano provides a single-page brand asset kit detailing logo variations, color palettes, typography specifications, and clear space rules.
Cardano brand assets page showcasing logo variations, color palette, typography specifications, and logo usage guidelines.
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I like how Cardano bundles its visual identity on a single documentation page. You find Starburst, stacked, and horizontal marks laid out cleanly across white, black, and blue backgrounds with quick download links. The color system offers HEX, RGB, and Pantone values alongside clear typography specs for Chivo. What caught my eye was their safe area rule, which uses six dots from the starburst icon to determine clear space. It is a practical, single-stop reference that gives designers and community members everything they need without complicated navigation.
At a glance
- Sections
- Brand Assets · Minimum Sizes · Safe Area · Do's & Don'ts · Co-branding
- Downloads
- ZIP, SVG
- Tone
- Direct, practical technical documentation designed for quick asset retrieval.
What I noticed
- The page provides logo downloads for Starburst Logo, Stacked Logo, and Horizontal Logo across white, black, and blue versions.1
- Core colors display Blue, Black, White, and Paper with HEX, RGB, and Pantone values, accompanied by Red and Green secondary swatches.23
- The typography guidelines specify the Chivo font family across Light, Regular, and Bold weights, falling back to Arial.4
- Safe area rules define the minimum clear space around the logo using a measurement equal to six dots from the starburst symbol.5
Numbers refer to the screenshots above.
What I could not see
- Could not inspect the full contents of the downloadable ZIP archive.
- Could not view full co-branding guidelines beneath the heading.
Ideas to borrow
- Teams can define safe area proportions using a recognizable sub-element of their own symbol, like Cardano does with six dots of its starburst.5
Quick answers
Where can I download all Cardano brand assets at once?
A download link is provided directly on the page to download all Cardano brand assets in a single ZIP file.67
What primary typeface does Cardano specify?
Cardano specifies the Chivo font family in Light, Regular, and Bold weights, with Arial specified as the fallback.4
What logo variations are available for download?
The page provides Starburst Logo, Stacked Logo, and Horizontal Logo variations across white, black, and blue backgrounds.1
Reviewed on 25 September 2026. Request a correction · I built this
Similar brand centers
All brand centers →Cardano sets its logo variations alongside explicit typography rules, minimum size matrices, and a safe area rule based on its starburst dots. In contrast, Chainlink offers direct SVG and PNG downloads alongside its core palette, while Ledger focuses on a rebrand announcement video paired with a single press archive download.
