Boardmans brand guidelines
Boardmans Design presents its core visual identity, typography specifications, color values, and asset downloads across a single-page brand portal.
Boardmans Design brand portal showing brand identity elements including logotype rules, device variants, typography specs, and file downloads.
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I like how clear and focused this single-page brand portal feels. Looking through the layout, everything is organized along a clean navigation flow covering the logotype, device mark, typography, and palette. I noticed right away how thoroughly the mark configurations are broken down, showing roundels and rectangular stacks alongside clear logotype restriction examples. The typography section outlines the DIN 2014 family across weights, and the swatches provide CMYK, RGB, and Hex values. Capping it off with a dedicated files section for brochures, booklets, and guidelines makes it a straightforward reference.
At a glance
- Sections
- THE BRAND · LOGOTYPE · DEVICE · LOGOTYPE STACK · COLOUR · FONTS & TYPE · COLOUR PALETTE · FILES
- Tone
- Direct, structured, and informative design documentation.
What I noticed
- The portal organizes content into sections including The Brand, Logotype, Device, Logotype Stack, Colour, Fonts & Type, Colour Palette, and Files.12345678
- The Logotype section notes DIN 2014 Regular with modified weight and includes a 'Get Files' download link.9
- Logotype restrictions illustrate incorrect spacing, wrong weights, unapproved fonts, and improper capitalization.10
- The Device section defines the 'B' mark in Primary Device, Rectangle Device, Roundel, and Rectangle Stack configurations.11
- The Files section features a download grid covering brochures, booklets, videos, and brand guidelines documents.12
Numbers refer to the screenshots above.
What I could not see
- Could not inspect the full contents of the downloadable documents, brochures, or video files.
- Could not determine whether full file packages require authentication or are directly accessible.
Ideas to borrow
- Pairing visual mark rules with explicit negative restriction examples helps prevent common formatting errors.
Quick answers
What typeface does Boardmans use for its brand typography?
Boardmans uses the DIN 2014 typeface family across multiple weights and styles, with the logotype specifically using DIN 2014 Regular with modified weight.913
What file types or resources are available in the files section?
The Files section offers a download grid providing brochures, booklets, videos, and brand guidelines documents.12
Reviewed on 26 September 2026. Request a correction · I built this
Similar brand centers
All brand guidelines →Boardmans Design presents its identity rules and asset downloads across a single continuous page, whereas Burton divides its portal into dedicated sections such as History, Jake + Donna, and Partnership Branding, and distributes its logo files through external Dropbox links.
