Yelp brand portal
Yelp Brand Center offers structured guidelines and asset downloads tailored for businesses, strategic partners, and media.
Freedam's take — When I looked through the Yelp Brand Center, I noticed right away how clearly the documentation is organized by audience. Rather than offering one generic rulebook, the portal separates guidelines for listed businesses, strategic partners, and press. I appreciate that they outline clear rules for specific platform features like reviews, photos, and star ratings, which makes life easier for external merchants. Direct zip downloads for the primary logos are easily accessible, and links connect back out to Yelp's wider design ecosystem.
- Type
- Brand portal
- Access
- Public
- Source
- yelp.com
- Industry
- Technology, Media & entertainment
- Capabilities
- Guidelines, Asset browsing, Search, Downloads, Partner resources
- Tags
- partner branding, logo usage, product design, asset downloads
- Added
- Last checked
What I noticed
- The page segments guidelines for specific audiences including businesses on Yelp, strategic partners and resellers, and press and media.123
- Guidance covers platform-specific assets such as reviews, photos, videos, and star ratings.456
- Direct download links are provided for a zip file containing Yelp logos.78
- The navigation connects the brand guidelines to other design resources like Cookbook and Yelp Design.910
Numbers refer to the screenshots above.
What I could not see
- Full asset download contents could not be verified beyond the zip file link.
- Internal pages for subheadings like reviews and star rating restrictions were not captured.
Ideas to borrow
Reviewed on 17 September 2026. Request a correction · I built this
